Getting It Right on Sustainability

Companies with strong sustainability practices not only help the environment but also reap recruitment and retention rewards.

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Meeting Environmental Goals   Climate change isn't just a danger to the environment, it's a risk to companies that can't get their response right. Companies now face crosswinds that include new U.S. Securities and Exchange Commission rules, politicized views of the issue, and demands from investors, the public, suppliers and employees—especially younger employees. "Getting it right in terms of sustainability is critical. It is also not easy," says Kelley Vendeland, vice president of marketing and sustainability at the California firm Energy Recovery Inc., which makes energy efficiency technology. Sustainability efforts can cover a wide range of activities designed to reduce emissions and care for the planet. Some of the top approaches that organizations are adopting are the use of sustainable materials, energy efficiency measures, and climate-friendly machinery and technology, according to Deloitte. Companies are also developing climate-friendly products and requiring suppliers to meet sustainability criteria. One key is to make sure you're in regular discussions with stakeholders to understand their priorities, Vendeland says. Pairing stakeholder priorities with business goals that are challenging but achievable is key, instead of throwing out "pie in the sky" promises that will erode trust, Vendeland says. "If you get it wrong, the biggest risk is you lose trust … with employees," she says—the very people who generate some of the most innovative ideas on sustainability.   Read More     ADVERTISEMENT       [Free Checklist] Improve Your Hiring Process   Finding the right talent is the top challenge for most recruiting teams this year, according to BambooHR's 2024 State of HR report. With this checklist, learn the 9 key metrics you should be tracking to improve your hiring process and attract the talent you need to compete. Download KPI Checklist       New Law Boosts Clean Energy Investments   The federal Inflation Reduction Act, which became law in 2022, is full of incentives to companies to reduce greenhouse gas emissions. The Economic Policy Institute estimated last summer that the law spurred a 54 percent hike in investments in building or expanding factories in the previous year. Read More     ADVERTISEMENT     Explore Further   SHRM provides resources and strategies to help workplaces meet their environmental goals. Beyond Earth Day: Integrating the Planet into Your Company Culture Transitioning to a more sustainable future won't be achieved overnight. To build the kind of world our kids and our kids' kids deserve, it's going to take continuous dedication across communities, economic sectors and nations. Express Request: HR's Role in Sustainability Some HR departments are well on their way to making climate change a major component of their positioning with employees and job applicants, while many other HR professionals haven't started. These resources from SHRM and other organizations can bring you up to speed. Climate Change Branding Can Lift Recruitment and Retention ​Job hunters are saying they want to work for employers that support efforts to stop climate change. As a result, employers are seeking to promote the ways they are taking this requirement seriously.     Every Saturday, All Things Work from HR Magazine provides thoughtful insights into the rapidly transforming nature of work and the workplace, and how HR, decision-makers and organizations worldwide are navigating and leading this change.       Connect with us on social!              1800 Duke Street, Alexandria, Virginia 22314 USA Contact Us | shrm.org This email was sent to manojdole1.Architectural@blogger.com. This email may contain advertisements. Unsubscribe or Change Email Preferences | Terms of Use | Privacy Policy © 2024 SHRM. All rights reserved.